According to data released by the China Academy of Information and Communications Technology (CAICT) on January 3, 2025, foreign smartphone brands experienced a significant decline in the Chinese market. In November 2024, shipments of foreign-brand smartphones in China reached just 3.04 million units, compared to 5.769 million units during the same period last year, marking a sharp 47.4% year-on-year drop. This marks the fourth consecutive month of decline for foreign smartphone manufacturers.
Trends in Chinese Domestic Smartphone Sales and Market Share (2023-2024)
Data from October 2024 also showed a year-on-year shipment decrease of 44.25%, highlighting the continued downward trend. Apple, the leading foreign smartphone manufacturer in China, is grappling with dual challenges: an economic slowdown and fierce competition from domestic brands.
In Q2 2024, Apple temporarily dropped out of the top five smartphone suppliers in China. Although it recovered in Q3, its sales still registered a slight year-on-year decline of 0.3%.
In an effort to boost sales, Apple launched a rare four-day promotional campaign in China, offering discounts of up to 500 RMB (approximately $68 USD) on its flagship models. This unusual move underscores the mounting pressure on foreign brands in one of the world’s largest smartphone markets.
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Experience the seamless blend of design, performance, and functionality with the OPPO Find X8 Pro. In this review, we delve into the pros and cons of this flagship smartphone, offering an honest user experience. Elegant Design and Ergonomic Build The OPPO Find X8 Pro boasts a refined design that exudes quality. The phone’s body, measuring …
Apple and Other Foreign Smartphone Brands See Decline in China: November 2024 Shipments Drop 47.4% YoY
According to data released by the China Academy of Information and Communications Technology (CAICT) on January 3, 2025, foreign smartphone brands experienced a significant decline in the Chinese market. In November 2024, shipments of foreign-brand smartphones in China reached just 3.04 million units, compared to 5.769 million units during the same period last year, marking a sharp 47.4% year-on-year drop. This marks the fourth consecutive month of decline for foreign smartphone manufacturers.
Data from October 2024 also showed a year-on-year shipment decrease of 44.25%, highlighting the continued downward trend. Apple, the leading foreign smartphone manufacturer in China, is grappling with dual challenges: an economic slowdown and fierce competition from domestic brands.
In Q2 2024, Apple temporarily dropped out of the top five smartphone suppliers in China. Although it recovered in Q3, its sales still registered a slight year-on-year decline of 0.3%.
In an effort to boost sales, Apple launched a rare four-day promotional campaign in China, offering discounts of up to 500 RMB (approximately $68 USD) on its flagship models. This unusual move underscores the mounting pressure on foreign brands in one of the world’s largest smartphone markets.
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