According to data released by the China Academy of Information and Communications Technology (CAICT) on January 3, 2025, foreign smartphone brands experienced a significant decline in the Chinese market. In November 2024, shipments of foreign-brand smartphones in China reached just 3.04 million units, compared to 5.769 million units during the same period last year, marking a sharp 47.4% year-on-year drop. This marks the fourth consecutive month of decline for foreign smartphone manufacturers.
Trends in Chinese Domestic Smartphone Sales and Market Share (2023-2024)
Data from October 2024 also showed a year-on-year shipment decrease of 44.25%, highlighting the continued downward trend. Apple, the leading foreign smartphone manufacturer in China, is grappling with dual challenges: an economic slowdown and fierce competition from domestic brands.
In Q2 2024, Apple temporarily dropped out of the top five smartphone suppliers in China. Although it recovered in Q3, its sales still registered a slight year-on-year decline of 0.3%.
In an effort to boost sales, Apple launched a rare four-day promotional campaign in China, offering discounts of up to 500 RMB (approximately $68 USD) on its flagship models. This unusual move underscores the mounting pressure on foreign brands in one of the world’s largest smartphone markets.
Renowned tech blogger @DigitalChatStation recently revealed that leading Chinese smartphone brands will expand their focus on foldable devices in 2025. Flagship foldable phones like the OPPO Find N5, Honor Magic V4, Vivo X Fold 4, and Huawei Mate X7 are confirmed to make their debut this year. Top 5 Smartphone Makers Embrace Foldable Technology The …
CounterPoint Research released its annual analysis on January 28, 2024, revealing a 1.5% year-over-year (YoY) increase in China’s smartphone sales. The market displayed uneven performance throughout the year, with weaker demand during both Q1 and Q4 compared to 2023 levels. However, sustained growth between Week 5 and Week 36 partially offset these declines, as illustrated …
December 27 – According to South Korean media outlet Kipost, Apple is set to release its first foldable iPhone in September 2026. The device will feature a clamshell-style foldable design, similar to flagship foldables like the Samsung Galaxy Z Fold series. Production is expected to reach an annual volume of 15 to 20 million units. …
Introduction The rapid evolution of smartphones has led to higher user expectations in performance, photography, and battery life. vivo’s recently launched X200 Pro has garnered widespread attention for its exceptional capabilities in these areas. With its cutting-edge camera system and advanced technology, the vivo X200 Pro offers a seamless user experience and remarkable photography, making …
Apple and Other Foreign Smartphone Brands See Decline in China: November 2024 Shipments Drop 47.4% YoY
According to data released by the China Academy of Information and Communications Technology (CAICT) on January 3, 2025, foreign smartphone brands experienced a significant decline in the Chinese market. In November 2024, shipments of foreign-brand smartphones in China reached just 3.04 million units, compared to 5.769 million units during the same period last year, marking a sharp 47.4% year-on-year drop. This marks the fourth consecutive month of decline for foreign smartphone manufacturers.
Data from October 2024 also showed a year-on-year shipment decrease of 44.25%, highlighting the continued downward trend. Apple, the leading foreign smartphone manufacturer in China, is grappling with dual challenges: an economic slowdown and fierce competition from domestic brands.
In Q2 2024, Apple temporarily dropped out of the top five smartphone suppliers in China. Although it recovered in Q3, its sales still registered a slight year-on-year decline of 0.3%.
In an effort to boost sales, Apple launched a rare four-day promotional campaign in China, offering discounts of up to 500 RMB (approximately $68 USD) on its flagship models. This unusual move underscores the mounting pressure on foreign brands in one of the world’s largest smartphone markets.
Related Posts
Smartphone Giants to Double Down on Foldables in 2025
Renowned tech blogger @DigitalChatStation recently revealed that leading Chinese smartphone brands will expand their focus on foldable devices in 2025. Flagship foldable phones like the OPPO Find N5, Honor Magic V4, Vivo X Fold 4, and Huawei Mate X7 are confirmed to make their debut this year. Top 5 Smartphone Makers Embrace Foldable Technology The …
China Smartphone Market Shows Modest 1.5% Growth in 2024 Amid Polarized Brand Performance
CounterPoint Research released its annual analysis on January 28, 2024, revealing a 1.5% year-over-year (YoY) increase in China’s smartphone sales. The market displayed uneven performance throughout the year, with weaker demand during both Q1 and Q4 compared to 2023 levels. However, sustained growth between Week 5 and Week 36 partially offset these declines, as illustrated …
Foldable iPhone Expected to Launch in September 2026 with Advanced Hinge Design
December 27 – According to South Korean media outlet Kipost, Apple is set to release its first foldable iPhone in September 2026. The device will feature a clamshell-style foldable design, similar to flagship foldables like the Samsung Galaxy Z Fold series. Production is expected to reach an annual volume of 15 to 20 million units. …
vivo X200 Pro Review: A Perfect Fusion of Performance and Imaging
Introduction The rapid evolution of smartphones has led to higher user expectations in performance, photography, and battery life. vivo’s recently launched X200 Pro has garnered widespread attention for its exceptional capabilities in these areas. With its cutting-edge camera system and advanced technology, the vivo X200 Pro offers a seamless user experience and remarkable photography, making …